Say No To ‘Do Not Track’ List November 2
I’m frequently frustrated by the silly imprecise concerns people have about ‘privacy’, particularly in relation to technology. Not only do most people who express concern about this issue have any clear theory about why a loss of privacy would be a bad thing they don’t even bother to distinguish the concept of privacy from other related concepts like obscurity. Ironically while many people who claim to be worried about privacy would, if pressed, cite some Orwellian concern about the government or corporations using information about to control what we can say few people seem to be upset at the governments continuing attempts to do just that. While I know that in a country where a sizeable fraction of the populace is convinced we need laws to protect us from certain combinations of sounds rational consideration is unlikely to ever make a difference it’s still a fun game to play so I’ll take a look at the recently proposed ‘Do Not Track’ list.
Now I agree with Mr. Harper over at The Technology Liberation Front (TLF) when he observes that a ‘Do Not Track’ list isn’t really analogous to the ‘Do Not Call’ list. Targeted advertising is a practice which increases the efficiency of the voluntary exchange of your time/eyeballs for web content while telemarketing is a practice with a significant externality (your time/annoyance) that isn’t paid for by the advertiser. In short targeted advertising makes us better off while telemarketing makes us worse off.
I’m slightly sympathetic to the concern that some people have about advertising companies like doubleclick/google tracking their visits to third party websites. However, despite the ridiculous claim that because mozilla developers get advertising revenue (from google for the default search box) they would never do anything about this problem their are a fuckton of privacy and anonymity extensions for people to use. If people don’t even care enough to go install a browser extension or to convince the firefox people to include such a feature by default (like the popup blocker) then the intrinsic cost of the legislation outweighs these minor benefits. Worse, ignorant of the benefits they get from the practice many people are likely to sign up as the result of scary sound bites about “being watched.”
While I think some of the more extreme worries presented over at the TLF are unrealistic I do think the concept of a ‘Do Not Track’ list raises free speech concerns. While I think it’s surely within the scope of congressional power to require corporations to have privacy policies and abide by them or to impose liability for data breaches requiring someone to delete or avoid recording freely given information is more troublesome. Surely the government could not pass a law preventing any unauthorized individual from retaining financial data on members of congress, that would bar any journalistic inquiry into fraud charges against congressmen but you might think a rule that applied only to normal buisness records avoided these problems. However, I think the recent revelations about who is editing wikipedia, e.g., congressional staffers editting their patron’s page, are a clear example of how user tracking data can be necessary to speak on matters of public concern.
More generally the first ammendment, if it is to have any force, must be read to protect the creation of notes and collection of data. Hell, the creation of a note is itself an act of speech. Simply because you might have lots and lots of data now as a result of the information revolution can’t change that. If I as a blogger have first ammendment protection for announcing that so-and-so visited my blog or that someone with cookie blah-blah-blah did so it’s hard to see how I couldn’t also have first ammendment protection for conveying that information in bulk to someone like google.
Now I admit that the supreme court’s analysis of this issue might be significantly different. I do tend to be a bit of a free speech absolutist. However, regardless of legality I think it’s damn important for us to retain the right to record what happens to us or to objects we control and analyze or pass on that information. If that means people have to go to a bit of trouble to remain anonymous that’s a small price to pay for information freedom. Ultimately technology will erase the obscurity we’ve enjoyed for the last 100 years or so since we moved into cities the only question is do we get democratic access to the analyzed data and the right to use the same tools to monitor the government they use against use or do we adopt a hierarchical model where the government knows everything and the rest of us are barred from accumulating information in databases.